News & Opinions
Fleishman-Hillard combines strategic counsel with constant innovation.
Sorted by Topic: B2C
Fleishman-Hillard Pours Perfect PR
Last week, FH Consumer joined our InBev client at the much anticipated Stella Artois World Draught Master UK Finals at the IndigO2. The event was a celebration of the skill and care that goes into delivering the ultimate ‘Thing of …Read Post
Huge turnout for Huffington Post UK at Fleishman-Hillard
This morning’s Business Breakfast with the Huffington Post was not just a great success, but also an exclusive; it was their first such event with a communications agency in London. Our thanks to Carla Buzasi (editor-in-chief) and Chris Wimpress (political …Read Post
Spring Parliamentary Reception 2011
The photographs from our reception have arrived. Thank you to all those who attended and made it our best reception yet.
Spotting the Next Bad Thing
PR people, on the whole, are a positive bunch. We tend to look for the next big thing that will give our clients extra reach or enable them to demonstrate their expertise. Equally, though, we need to look out for …Read Post
The Memo Fabio Capello Should Have Received This Morning
MEMO TO: FABIO CAPELLO, ENGLAND MANAGER FROM: FA COMMUNICATIONS DIRECTOR SUBJECT: KEEPING ON MESSAGE
Quality vs. Cool – Where Are Consumer Battle Lines Drawn?
Today saw Costa Coffee grabbing headlines in the media for its research into the coolest things on the planet. Its findings produced the news that iPhone is ‘the ultimate in cool’ for this generation of consumers. However, over recent weeks …Read Post
Will ‘Cash for Content’ Shape the Future of News Consumption?
With traditional media outlets under threat from free online news sites, the debate of ‘Pay Walls’ or ‘Cash for Content’ is raging, with only The Times and Sunday Times news sites taking action. Rupert Murdoch made the decision to take …Read Post
How to Score a PR Goal
Despite England’s untimely departure from the World Cup, interest in the tournament remains high. The coming together of the world’s footballing elite has caused ripples of excitement spanning the globe. It’s one of those rare occasions where people in almost …Read Post
How Natural Disasters Affect PR
Picture this: The countdown begun to what promised to be a memorable press trip for an amazing line up of journalists including The Mirror, The Metro, The Independent and MSN, accompanied by me. We were jetting off to Trinidad & …Read Post
Not Just Any April Fools… an M&S April Fools… Or is it?
Did anyone else think that news released on April 1st, reporting Special K linking-up with M&S to sell ‘that’ red dress, was an April Fools? Or was it just me? It’s certainly a smart idea, and not outside the realms …Read Post
